Hello there everyone, this is just a quick post to tell you that I’m currently working on evaluating a newsletter/mailmarketing tool called mailchimp (www.mailchimp.com).

I can tell you right from the start. That’s how it’s done! They are an example for me… a role model for any company. They have a simple product (I can do what they do with phpmail) but they added buck loads of content arround the tool, lots of expertise an intuitive tool and boy they’re cheap.

Some of the hightlights of the product:

• Lots of integrations right “out the box”: Twitter, facebook, Google Analytics and so forth.
• Lots of interfaces: Ipad app, Iphone app, email beamer (send a campain right from your outlook) and etc.
• Completely free if you have under 2000 subscribers.
• Really interesting reports, almost like a mailmarketing BI!
• Lots of killer features.

So if you’re serious on sending mailmarketing I suggest you go pro with mailchimp!

See you next time!

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